Privacy policy

This privacy policy describes how Nippon Kouatsu Electric Co., Ltd. (hereinafter referred to as “we” or “our company”) may collect, store, use, and share your information in the following cases:

When you visit our website
When you contact us
When you enter into a contract with us

1. Information We Collect

We do not collect sensitive personal information, and we do not knowingly collect information from individuals under the age of 18.

The information we may collect includes:

Identity Data: First and last name
Contact Data: Postal and billing addresses, email address, and phone number
CCTV Data: Footage from security cameras installed for surveillance purposes
Transaction Data: Service usage history, records of visits to our premises
Financial Data: Bank account and payment card details

Technical Data: IP address, browser type and version, time zone and location settings, browser plug-in types and versions, operating system, and device information
Profile Data: Purchase history, interests, preferences, feedback, and survey responses
Marketing Data: Preferences regarding receiving marketing communications

In all cases, the collected data is limited to the minimum necessary for carrying out our operations on a valid legal basis.

2. How We Process Your Information

We process your information for the following purposes:

To provide, improve, and manage our services        
To communicate with you     
To process payments     
For security and fraud prevention       
To comply with legal obligations        

We may also process your information for other purposes with your consent.      
Automatically collected technical data is used for analyzing website usage and evaluating marketing effectiveness. It is not used to build personal profiles.       

3. How Third Parties Process Your Information

While we do not use technical data to personally identify or profile individuals, Google — which provides the analytics service — may do so.
If you are logged into a Google account, your data may be associated with the identity you have provided to Google.
Please refer to the following for more information on how Google handles data:

Google Privacy Policy  
Google Analytics Data Usage     

4. Legal Basis under GDPR

In accordance with the GDPR and UK GDPR, we rely on one of the following legal bases for processing personal information:

Consent: When you have given explicit permission for a specific purpose. You may withdraw your consent at any time.     
Contract: When necessary to fulfill a contract with you or take steps prior to entering into a contract     
Legitimate Interests: When processing is necessary for our legitimate business interests and does not override your fundamental rights      
Legal Obligation: When necessary to comply with a legal requirement (e.g., law enforcement cooperation)     
Vital Interests: When necessary to protect your life or the life of another person      

5. Sharing Your Personal Information

We may share your data with the following third parties:

Data analytics services     
Payment processors      

We have contracts in place with these third parties to ensure appropriate protection of your data.      
We do not sell your data or share it with third parties for marketing purposes without your consent.        

We may also disclose your information in the event of:      
Business Transfer: Merger, acquisition, or sale of company assets   

6. Use of Cookies and Tracking Technologies

We use cookies and similar technologies (e.g., web beacons, pixels) to collect information from visitors to our website.

Cookie NameIDPurpose
Google Analytics _utma, _utmb, _utmc, _utmz To analyze visits and improve website content
Cookie Notice cc_cookie_accept To record user consent regarding cookie use

You can manage cookie preferences through your browser settings or by using browser extensions.
To opt out of interest-based advertising by Google, adjust the privacy settings in your Google account.

7. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer period is required by law (e.g., for tax or legal obligations).

Once retention is no longer necessary, we will delete or anonymize the data. If deletion is not immediately possible (e.g., due to backup storage), we will securely isolate it until deletion is feasible.     

8. Accuracy of Information

We are legally required to keep your information accurate and up to date.
Please inform us promptly if your details change.

9. Security Measures

We implement appropriate technical and organizational measures to protect personal information.
However, due to the nature of internet communication, we cannot guarantee absolute security.
Transmission of personal data is at your own risk, and we recommend accessing our services in a secure environment.

10. Breach Notification

If we hold personal data and a data breach occurs, we will make reasonable efforts to notify affected individuals within 72 hours.

11. Your Privacy Rights

If you are located in the UK or EEA, you have the following rights under applicable data protection laws:

Right to access and obtain a copy of your personal data
Right to rectify or erase your data
Right to restrict data processing
Right to data portability (if applicable)
Right to object to certain processing activities

If you have provided consent, you may withdraw it at any time.
Supervisory Authorities:
UK: Information Commissioner’s Office (ICO)
EU: List of European Data Protection Authorities
Switzerland: Federal Data Protection and Information Commissioner (FDPIC)

12. Contact Us

If you have questions or comments about this policy, please contact our Data Protection Officer (DPO):

DPO Name: Atsushi Okuda     
Email: a-okuda@nkeco.co.jp      
Postal Address:     
Nippon Kouatsu Electric Co., Ltd.       
Magnegraph Group